Apulia
Sun-drenched olive groves, whitewashed trulli, and baroque cities on Italy's heel.
About Apulia
Apulia is where Italy goes on holiday. The heel of the boot stretches from the rolling olive groves of the Valle d'Itria to the crystal-clear waters of the Salento coast. The region is a feast for the eyes: Alberobello's fairy-tale trulli houses, Lecce's exuberant baroque architecture, and the blindingly white towns of Ostuni and Locorotondo. The food is gloriously simple—orecchiette with cime di rapa, burrata so fresh it weeps cream, and focaccia from Altamura that locals will argue about for hours. This is slow-living Italy at its finest.
Best Time to Visit
May to June or September to October. Summers are hot and the Salento coast gets crowded in August. Spring brings wildflowers and pleasant temperatures for exploring.
Local Tips
- Beyond Alberobello's trulli.
The trulli zone is much wider than just the tourist town. A local will take you to the countryside between Locorotondo and Martina Franca, where you can stay in a trullo surrounded by olive groves.
- Do the masseria circuit.
Apulia's ancient fortified farmhouses (masserie) have been converted into some of Italy's best agriturismo stays. A local knows which ones serve the best home-cooked meals.
- Swim in a sea cave.
Forget the beach clubs. A local will point you to the Grotta della Poesia near Lecce—a natural swimming pool in an archaeological site—or the hidden coves of the Gargano promontory.
Highlights
(the local lens)
Meet the Local Experts
Your on-the-ground insiders. The ones who know the enduring favourites, the quiet corners and what’s worth your time.
Isabella
Bari, Lecce +3
5.0(2)Ciao! I'm Isabella From Puglia. I grew up in a small town near Ostuni and have spent my whole life exploring every corner of Puglia — from the whitewashed streets of Locorotondo to secret coves along the Salento coast. I know where to find the best orecchiette, the most scenic sunset aperitivos, and beach clubs where locals actually go! I love helping tourists experience Puglia’s rhythm — slow, authentic, and full of warmth.
Elena
Rome, Bari +8
Hi there! I'm Elena, and I've been calling Rome my home for nearly two years. While I'm an avid traveler who loves exploring new horizons, my favorite journey is the one I take every day through the winding streets of the Eternal City. Living here is a constant discovery. Even after two years, I never stop exploring Rome from different perspectives -blending its ancient history with its vibrant, modern soul. I know how overwhelming Rome can be for travelers, with so many 'tourist traps around every corner. I'm excited to share my personal database of cool finds with you-from hidden architectural gems and quiet courtyards to the best local events and spots that usually stay off the typical tourist radar. Whether you're looking for the perfect view, a unique cultural experience, or tips on how to navigate the city like a local, I've got you covered. Rome wasn't built in a day, and it certainly can't be seen in one-but with the right local insights, you can truly feel its magic. Let's explore the real Rome together!
Manuela
Palermo, Florence +13
Born and raised in Rome, with family roots in Sardinia, I developed a deep appreciation for Italy’s regional diversity and cultural identity from an early age. For years, I have accompanied my guests across Italy, gaining hands-on knowledge of the country’s landscapes, traditions, and local communities. My approach is rooted in authenticity, meaningful connections, and a true understanding of how Italy works beyond the surface.
Barbara
Rome, Cinque Terre +13
As a certified Tour Leader, I've had the incredible privilege of guiding groups from all over the world across Italy and Europe. I adore my country, and over the years, I've realized that my favorite role is being a bridge between travelers and the true soul of a place. Today, I invite you to experience this through my eyes. Whether you need a customized itinerary for your trip or a cultural deep-dive anywhere in Italy, I am here to help you live the best experience of your vacation. I’m waiting for you! Let’s plan something beautiful together.